BEGIN:VCALENDAR VERSION:2.0 PRODID:-//132.216.98.100//NONSGML kigkonsult.se iCalcreator 2.20.4// BEGIN:VEVENT UID:20250922T114435EDT-0635DEViKV@132.216.98.100 DTSTAMP:20250922T154435Z DESCRIPTION:This workshop will provide an overview of the different types o f market research\, how to analyze the competition\, and the resources ava ilable at 51³Ô¹ÏÍøto perform market research. Our market research librarian Amanda Wheatley will walk us through some of those resources using a mark et research canvas tool.Learning outcomes:Describe at least two of the ben efits of market research.Formulate the strategy to identify customer segme nts and market size.Formulate the strategy to perform a competitive analys is.Use the market research databases available via 51³Ô¹ÏÍøLibrary.REGISTER HERE! DTSTART:20251001T200000Z DTEND:20251001T213000Z LOCATION:Adams Building\, CA\, QC\, Montreal\, H3A 0E8\, 3450 rue Universit y SUMMARY:Market Research and Analysis of Competition URL:/skillsets/channels/event/market-research-and-anal ysis-competition-366435 END:VEVENT END:VCALENDAR