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UID:20250513T180128EDT-0049xlu7Ur@132.216.98.100
DTSTAMP:20250513T220128Z
DESCRIPTION:\n	\n		Dynamic Games and Applications Seminar\n\n		Speaker: Can Bari
 s Cetin – HEC Montréal\, Canada \n\n		\n\n		Abstract: In this study\, we analy
 ze the effect of greenwashing on firms' strategies and outcomes and consum
 ers. We consider a two-stage game where a monopolist makes pricing and env
 ironmental quality investment in the first stage and competes with an entr
 ant in the second stage. The incumbent is a green firm and does not overra
 te the environmental quality of its product\, while the entrant may be tem
 pted by greenwashing. We assume that only inexperienced consumers\, that i
 s\, consumers who did not purchase the product in the first period\, can b
 e lured by greenwashing. Consequently\, our model captures two important d
 ynamic features\, namely\, the change in the competitive structure\, and t
 he presence of a 'learning' effect in the market. We investigate the condi
 tions that make greenwashing profitable for the entrant\, how the incumben
 t responds to greenwashing\, and the impact of greenwashing on the environ
 ment and customers.\n\n		(Joint work with Arka Mukherjee and Georges Zaccour
 .)\n	\n\n
DTSTART:20230420T150000Z
DTEND:20230420T160000Z
LOCATION:CA\, ZOOM
SUMMARY:Strategic Pricing and Investment in Environmental Quality by an Inc
 umbent Facing a Greenwasher Entrant
URL:/cim/channels/event/strategic-pricing-and-investme
 nt-environmental-quality-incumbent-facing-greenwasher-entrant-351723
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