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UID:20250513T011404EDT-79516ueu7n@132.216.98.100
DTSTAMP:20250513T051404Z
DESCRIPTION:\n	Dynamic Games and Applications Seminar\n\n	Speaker: Mahsa Mahb
 oob Ghodsi – HEC Montréal\, Canada\n\n	Webinar link\n		Webinar ID: 841 3695 9
 888\n		Passcode: 120834\n\n	Faster delivery\, lower shipping costs\, and a hi
 gher chance of in-stock product\, are some of the benefits of an omnichann
 el business model. Assuming that ordering can only be made before the star
 t of the selling season\, we address two questions that are crucial for th
 e success of pooling inventories. First\, what are the optimal order quant
 ity decision of each channel\, i.e.\, the brick-and-mortar store and the o
 nline channel\, under different omnichannel fulfillment strategies. Second
 \, who should get the sales credit? To answer these questions\, we propose
  a noncooperative game theory approach and characterize the equilibrium or
 der quantities in four scenarios\, that is\, no-cross fulfillment of custo
 mer's demand\, ship-to-store\, ship-from-store\, and hybrid fulfillment. W
 e compare the equilibrium strategies and outcomes\, and obtain\, among oth
 er things\, that a hybrid implementation leads to higher collective and in
 dividual outcomes. Considering various sales credit allocation rules\, we 
 provide insights on the best practice for each fulfillment strategy\, taki
 ng into account customers' shopping preferences.\n\n	(with G. Zaccour)\n\n
DTSTART:20220310T160000Z
DTEND:20220310T170000Z
LOCATION:CA\, ZOOM
SUMMARY:Omnichannel fulfillment strategies and sales credit allocation
URL:/cim/channels/event/omnichannel-fulfillment-strate
 gies-and-sales-credit-allocation-338210
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